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Online store features

Everything a serious store needs.

Products and variants, a storefront you design yourself, eight payment gateways and cash on delivery, shipping and Shiprocket, GST invoices, returns and the tools to grow — in one admin, with no plug-ins.

A seller checking an order on her phone beside a stack of parcels
Products

A catalogue that sells itself.

Add a product once with everything a buyer wants to know, and organise the whole range so people find what they came for.

  • Variants — size, colour or any attribute you sell by, each with its own price, MRP and stock.
  • Prices that persuade — MRP and sale price, percentage or flat discounts, and labels such as Featured, Hot deal, Best seller and New arrival.
  • Categories and brands, with their own pages and designed cards.
  • Tax and HSN code on every product, ready for the GST invoice.
  • Product details and FAQs in accordions, and product videos that shoppers can buy from.
A designer photographing a dress on a mannequin with her phone
Storefront

A store that looks like your brand.

The NijeesWeb page builder — rows, columns and elements you drag into place — with the blocks a store needs.

  • Product, category and brand cards in designs you choose from the library or make yourself.
  • Banners, galleries and video for collections, offers and campaigns.
  • Theme, header and footer builders, mega menus and a phone menu made for thumbs.
  • Advanced styling — gradients, video backgrounds, parallax, hover effects and scroll animations.
See store designs
Checkout & payments

Every way your customers pay.

Connect the gateways you use with your own accounts, then decide exactly where each one is offered.

  • Indian gateways — Razorpay, PhonePe, Cashfree, PayU, Paytm and CCAvenue for UPI, cards, net banking and wallets.
  • Customers abroad — Stripe and PayPal, in the currencies they settle in.
  • Cash on delivery and bank transfer, each with its own name and description at checkout.
  • Rules for each method — order value, currency, country, and guests or signed-in customers only.
  • Refunds from the admin for gateways that support them.
A shopper holding a card while paying on a laptop
Shipping

Delivery that runs itself.

Charge what delivery really costs, promise only what you can deliver, and let the courier booking happen on its own.

  • Your own rates by weight slab, and delivery only to the pincodes you serve.
  • Pincode check on the product page, so shoppers know before they buy.
  • Shiprocket — live courier rates at checkout, and shipments created automatically once an order is paid.
  • Reverse pickups for returns and exchanges, booked through Shiprocket.
A boxed order passed across a shop counter
Orders & GST

The paperwork, done.

Every order is a page with everything about it — and the documents you need, generated from it.

  • GST tax invoices with your GSTIN, HSN codes and the right tax split for each state.
  • Shipping labels and delivery challans with barcodes, one at a time or in bulk.
  • Order reports filtered your way, exported to Excel or PDF.
  • A sales dashboard — your orders and takings at a glance when you sign in.
A seller wrapping gifts at a table covered in paper and ribbons
Returns & exchanges

Easy returns build trust.

Shoppers buy more when they know they can send something back. You decide the rules; the store handles the requests.

  • Rules per product — returnable, exchangeable or cancellable, and for how many days.
  • Self-service — customers ask from their account; you approve or decline.
  • Refunds your way — to the original payment or as store credit.
  • Exchanges for another size or colour, with a reverse pickup.
A parcel being handed from one person to another
Grow your sales

Bring them back. Sell further.

Coupons & campaigns

Codes for a percentage or amount off, with limits — for festivals, first orders and loyal customers. Growth and Pro.

Wishlists

Shoppers save what they love and come back to it from their account.

Customer accounts

Saved addresses and order history, or quick checkout as a guest.

Product videos

Video that shows a product in use, with a link to buy it.

A blog

Guides, lookbooks and news that bring shoppers in from search.

Every language

Your store in Hindi, Tamil, Bengali or any language, each at its own address.

Multi-currency

Prices in your shopper's currency with fixed or live rates. Pro.

WhatsApp button

A floating chat button for questions before the sale.

Sales analytics

From basic sales figures on Starter to full reports and exports on Pro.

SEO & AI search

Products that turn up in search.

Search engines and AI assistants recommend what they can read. Every product page is complete HTML from the first request.

  • Clean, readable addresses — /products/linen-kurta, /categories/kurtas.
  • Your own search titles and descriptions for pages, categories, brands and blog posts.
  • Fast pages — images converted to WebP and loaded lazily.
  • Free SSL on every page, and your own domain on Growth and Pro.

Everything you need to sell.

Products, payments, shipping, invoices and returns — in one admin, on your own domain.

Free account · Pay only when you launch · No automatic renewals