File types you can upload#
| Kind |
Types |
| Images |
JPG, JPEG, PNG, GIF, WebP, AVIF, BMP, ICO, SVG |
| Video |
MP4, WebM, OGV, MOV, M4V, AVI, MKV |
| Audio |
MP3, WAV, OGG, M4A, AAC |
| Documents |
PDF |
| Fonts |
WOFF, WOFF2, TTF, OTF, EOT |
| Data (custom files) |
TXT, XML, JSON, CSV |
Any other type — and any file without an extension — is refused. Images uploaded to products, categories, brands, banners and the media library are converted to WebP.
Recommended sizes#
| What |
Size |
| Product photos |
1000–2000 px wide, the same shape for all (e.g. 1000 × 1250), under ~2 MB |
| Banners (desktop) |
about 1920 × 700 px |
| Banners (phone) |
about 1080 × 1350 px |
| Logo |
PNG or SVG with a transparent background |
| Favicon |
square PNG, at least 64 × 64 px |
| Share image |
1200 × 630 px |
| Invoice signature |
PNG with a transparent background, up to 2 MB |
| Videos |
MP4, short clips; long videos on YouTube |
Sign-in and security#
| Limit |
Value |
| Store account password |
at least 6 characters |
| Store admin password (set-up) |
at least 6 characters |
| Shopper password |
at least 4 characters |
| Sign-in, sign-up attempts |
20 per minute per connection |
| One-time codes and reset emails |
5 per minute per connection |
| One-time code |
4 digits, valid 5 minutes, 5 tries, resend after 30 seconds |
Names and numbers#
| Limit |
Value |
| Store ID |
letters, numbers, . - _ |
| Payment method name |
up to 120 characters |
| Invoice and challan prefix |
up to 4 letters or digits |
| Invoice numbering |
one series per financial year (April–March) |
| Plan checkout |
valid 15 minutes |
| SSL certificate |
requested automatically for 2 hours after a store is created |